skip navigation

Meet Our Coaches

Our Commitment to Excellence

At CHB we recognize the role of a coach can be  both rewarding and daunting. Effective communication, commitment, and continual learning are key attributes we look for in our leaders. Our coaches are life long learners and it's a part of our mission that we continue to expand our knowledge of the game.  We have implemented a vetting process for all of our coaches and CHB requires all coaches to commit to the process of learning and mutual accountability.  We have partnered with veteran college coaches to keep our programs accountable and our organizational goal is to provide mentoring, support, and all the necessary resources to properly lead our programs.  Our coaches are "teachers" of the game and child advocates at heart! 

At CHB we are also compliant with the Safe Sport Act requiring background screening and child abuse awareness training for all of our coaches, staff, and adult volunteers interacting with youth.  Child abuse awareness training is provided by Abuse Prevention Systems and background checks are provided by Sports Engine in partnership with the National Center for Safety Initiatives.

Jason Kitts - Executive Director

Jason Kitts founded CHB in 2016 after moving to Central Florida from Washington state.  Jason brings 7 years of head coaching experience to CHB and is a 2nd generation college basketball player.  Jason coached community based programs in Washington state that integrated student athletes at the grassroots level.  He is also a member of the Oviedo Rotary and currently serves as Director of Basketball Operations and boys varsity basketball coach at Circle Christian School.  He is passionate about building players from the inside out, focusing on the core principles of developing youth to not only become basketball players and athletes but also developing their character while serving the community.  Jason is married and is the father of 3 beautiful young ladies 2 of which are basketball players. 

At CHB, Jason has begun to create a unique vision for what a robust basketball youth development program can offer Central Florida.  We are thrilled to have his leadership and vision.

Jermaine Ashley - Director of Operations

Coach Jermaine was born in Brooklyn, New York, where he first got his hand on a basketball at the age of three.  Standing at 6 ft 4 inches, Jermaine played basketball at Winter Springs high school, helping his team get to the district championships 3 years in a row. He later suffered an injury where he fractured his leg and had to stop playing basketball competitively.

This did not stop Jermaine from pursuing his passion for basketball. While attending college at the University of Central Florida, he discovered his passion for coaching. He started  helping his younger sister develop her own unique basketball skills and talents.

Jermaine caught the eye of Sara Nuxol, the head coach at Lake Howell High School. She recognized his unique skill set and proceeded to hire him as an assistant coach for the 2014-2015 season.  

Jermaine has a talent for connecting with young athletes that want to further develop their skill to either enjoy the sport socially or to take it to the highest level possible. Jermaine has been coaching girls basketball for over 5 years at various levels, including Lake Howell High School (2014 -2015) and Nike Girls Elite Youth Basketball League, where he has cultivated relationships with multiple college coaches and scouts. 

His passion for the game means he's always willing to go the extra mile for his players. He also takes pride in trying to make sure each player takes something away from every practice/clinic/game.


Daemon Ashley - Coach/Elementary Program Director

Daemon was born in Brooklyn, New York and moved to Orlando, Florida in elementary school. Daemon started playing basketball at a young age, following in the footsteps of his older brothers. Growing up in a poverty-stricken neighborhood in New York, Daemon used basketball to keep him on the straight and narrow.

After moving to Orlando, Daemon continued to play basketball, and it had an extremely positive impact on his life. Daemon got the opportunity to play basketball in college. He played 2 years at Pasco Hernandez State College, where he was top 5 in the nation in three pointers made and three-point percentage. He finished up his college basketball career at Valdosa State University, where he earned his degree.

Daemon has been coaching basketball for 2 years, and he also works as a PE teacher at Pineloch Elementary. Basketball taught Damon how to be an effective communicator, and he carries that skill into his work today. He truly connects with his student athletes, and they know they can come to him for guidance on the court and off. 

Kaylee Barnard Skill Development Coach

Kaylee went to University High School and played varsity basketball all 4 years. She was a McDonald’s All American Nominee. Kaylee earned a full ride scholarship to play at the D1 school East Tennessee State University. Due to multiple knee injuries, she decided to transfer to play at Daytona State College. Kaylee is now a Health Sciences student at the University of Central Florida, graduating in December in 2019. She just started with CHB in Fall 2018. She’s focused on building fundamentals, basketball IQ, and leadership! 

Morgan Beck - Sports Performance Specialist

Morgan was born and raised right in Orlando, Florida where she was a multi-sport athlete excelling in basketball and volleyball. She was able to quickly gain experience through coaching both sports at the club level for 4 years. As a youth athlete Morgan experienced first-hand the necessary need for athletes to have access to well-educated sport performance coaches. This then fueled her to pursue an undergraduate degree in Sports and Exercise Science at The University of Central Florida. 

While at UCF, Morgan was a part of SPECTRUM’s rigorous 12-week internship program. Immediately following the internship program, Morgan was hired to join the SPECTRUM staff.

Morgan has continuously proven herself to be able to handle any type of performance environment, whether it is; individual athlete, team setting, or adult demographic.

Morgan’s multi-sport background, combined with her education and experience in sport performance has shaped her into the passionate, detailed driven, and fierce coach she is today. She genuinely cares about the advancement of her athletes, all while knowing just how to motivate individuals beyond their limits.